Børk
2012
Branding, Graphic Design, Illustration
My final project at the Iceland Academy of the Arts. Børk is a Scandinavian creative studio that designs patterns and artworks to use on items such as gift wrapping papers, blankets, pillows and wallpapers.


- Final project at the Iceland Academy of the Arts2012
- Børk is a creative studio that designs patterns and artworks to use on items such as gift wrapping paper, blankets, pillows and wallpaper. Børk builds its brand and style on Scandinavian design and works with Scandinavian themes and topics as primary source of inspiration in the product development. As a part of my final project I have designed a gift wrapping paper collection. To fulfill the strategy that Børk has devoted itself to, the design must work as well in as a poster as it would as a gift paper, setting it aside from traditional wrapping paper. The purpose of Børk is to provide a platform for Icelandic designers to design gift wrapping papers and other mediums that use decorative patterns or artworks as the main buying incentive for potential buyers. Emphasizing the specific caracter and quality of Scandinavian graphic design, the company aims to develope those characteristics further within its style and imagery.

- Branding
- The branding part of Børk includes naming of the company, logo design and graphical elements, packaging for the products, website,stationery and business-card design. The name Børk is short for Börkur or Bark as in tree-bark and usage of the logo around corners in signage and in the stationary package is a reference to the initial meaning of the name, i.e. to cover or conceal. The reason for using the Danish letter Ø instead of the Icelandic ö in the company's name is to emphesize the Scandinavian reference.





- Gift wrapping paper
- The gift wrapping paper features two seperate topics. Scandinavian birds and fish species portrayed in geometric style using simple shapes such as triangles and circles. The second topic is altitude lines of glaciers with various weather symbols.Sizes:100 X 70 cm70 X 50 cmPaper:100gr/m2 Munken Pure
- Color Palette

- The idea is to have an annual collection, differentiating itself witha changing color palette. The colors I use have a festive tone to them without becoming seasonal.
- Altitude lines
Altitude lines of Icelandic glaciers. Thick lines give an abstract Marimekko style to the series.

Vatnajökull
Langjökull
Mýrdalsjökull- Birds and fishes in Scandinavia
Bird and fish species that can be found in Scandinavia. The main challenge was to simplify the shapes without sacrificing the recognizable characteristics of the animals.


Bird series
Fish series
Birds and fishes
- Retailers contact Børk here.
- The making of is also interesting. See it here.
Twitter
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Finding and framing forms in every day life is an excellent eye training.Digital Photography, Photography2012 -
The process behind my final project at the Iceland Academy of the Arts. Sneak peak at some sketches, out-takes and the ideology behind the branding and the company in general.Art Direction, Branding, Illustration2012 -
Circular experiments seem to have endless possibilities. These are a few of them.Graphic Design, Illustration, Pattern Design2012 -
Slowly evolving, but nevertheless, ongoing series of self portraits of myself. Self portraits are, if successful, a presentation of the self. I am apperantly not very flamboyant.Photography, Digital Photography2011 -
School project at the Iceland Academy of the Arts. We were to make a branding proposal for a microbrewery in Iceland and we decided to make 10 different bottle designs for the one and the same beer brand.Package Design, Graphic Design, Branding2011 -
Series of a photo manipulation done at the Icelandic Academy of the Arts. Chairs and tables rearranged into an installation piece and then digitally manipulated.Digital Photography, Photo Manipulation, Installation Design2011 -
For this project, I was assigned to make a exhibition catalog and a poster for a fictional exhibition at the Living Art Museum (Nylo) in Reykjavík, Iceland. The exhibition would cover the graphics works of Dieter Roth.Editorial Design, Graphic Design, Print Design2010 -
RIFF, the Reykjavik International Film Festival, is Iceland's number one film event with more than 25.000 guests annually. We were asked to design the 2011 campaign which drew record numbers.Branding, Photography, Costume Design2011 -
"Mandalas are a symbolic offering to and of the entire universe, represented primarily by the circle and its center point of the axis mundi."Digital Art, Graphic Design, Pattern Design2009 -
My collection of logos and brand marks I've done since 2006.Branding, Graphic Design, Typography2012 -
Thorleifur and Geir did the editorial-, infographic- and cover design of this politic & economics book. We were excited by the challenge of making copy-heavy material and complex statistics look at it's best.Editorial Design, Graphic Design, Pattern Design2012 -
Various posters and artworks, school projects and personal works, silk-screen printed, digitally printed, painted or hand drawn from 2006 - 2011Graphic Design, Typography2011 -
Typography course at the Icelandic Academy of the Arts. This typeface is inspired by Le Bifur by Cassandre and is a tribute to Icelandic sculpture artist Ásmundur Sveinsson.Typography, Graphic Design2011 -
This 3D poster was a part of a school project at the Iceland Academy of the Arts. We were supposed to find something worth protesting. Me and my team wanted to create awareness in Iceland about whale killings.Crafts, Graphic Design, Installation Design2010 -
Me and my friend Hörður Ellert Ólafsson went on a photography road trip around Iceland in June 2010 to capture the Icelandic landscape at night on the brightest time of the year here in Iceland.Photography, Photojournalism, Digital Photography2010 -
Black and White Mandala seen up close and in some detail.Graphic Design, Digital Art, Pattern Design2009 -
School magazine for Kvennaskólinn in Reykjavík. Editorial design and cover design done by Thorleifur Gunnar Gíslason, Geir Ólafsson and Hrefna Sigurðardóttir.Graphic Design, Editorial Design, Illustration2011 -
This is one of my 1st semester projects, done for a course called Heritage, where students are sent to a museum to discover our heritage of pattern design, trace it and place on a tea set.Graphic Design, Pattern Design, Illustration2010 -
A school project for the Iceland Academy of the Arts. I was to make a personal map. I ended up with a graphical voyage, developing my graphical identity in the process.Graphic Design, Typography, Branding2010 -
Being a passenger in a car driving long distances in Iceland can be a weird visual experience.. the landscape changes rapidly and you are likely to drive through all sorts of weather on the way.Photography2011
All works © Þorleifur Gunnar Gíslason 2012.
Please do not reproduce without the expressed written consent of Þorleifur Gunnar Gíslason. Powered by ProSite.
Please do not reproduce without the expressed written consent of Þorleifur Gunnar Gíslason. Powered by ProSite.
